Holiday Special

One of my first assignments at Cambodian Children's Fund - the Holiday Campaign. 

 once i figured out how our happy holiday concepts would look, i created 4 different styles we'd use for our holiday cards. when you purchase a gift, you're forwarded a card that says thanks.

once i figured out how our happy holiday concepts would look, i created 4 different styles we'd use for our holiday cards. when you purchase a gift, you're forwarded a card that says thanks.

My first few weeks at the new job have been exciting. I shot Tony Hawk when he came to visit his sponsor child of 7 years. I designed a huge banner for a student party and set up a design request form for internal purposes. The holiday campaign came up quick and I suggested a face-lift.

I have nothing but positives to say about my new position and life. I get to produce designs, photos, videos; I have full creative freedom to come up with interesting ideas and campaign concepts; my boss is a designer himself and very laid back while still interested in exploring new creative caveats; but the best part is that I use my communication skills to help kids.

Below is my holiday campaign work. You can view it live for a month here: www.cambodianchildrensfund.org/gifts-that-matter

 first, i drafted a few happy holiday concepts, playing with colors and shapes. we didn't want anything too Chirstmas-y, but we still wanted it to feel like a holiday card.

first, i drafted a few happy holiday concepts, playing with colors and shapes. we didn't want anything too Chirstmas-y, but we still wanted it to feel like a holiday card.

 for the holiday cards, i used existing images in our database and gave them a new funky tone to go with the retro design. i also shot each product and added the shots to the design to create an realistic element to the gift campaign. 

for the holiday cards, i used existing images in our database and gave them a new funky tone to go with the retro design. i also shot each product and added the shots to the design to create an realistic element to the gift campaign. 

 i also designed 11 FB covers for each day we wanted to showcase a new Gift That Matters. 

i also designed 11 FB covers for each day we wanted to showcase a new Gift That Matters. 

 here's how the homepage looks on our website (which we will be redesigning soon). i designed a button, a banner image and a few small elements that stick out of the homepage.

here's how the homepage looks on our website (which we will be redesigning soon). i designed a button, a banner image and a few small elements that stick out of the homepage.

 here's a detail of the inside page where you can purchase a gift. with images of the actual gift you're buying plus the pictures of the beneficiaries, you really get a good idea of what you're investing in. 

here's a detail of the inside page where you can purchase a gift. with images of the actual gift you're buying plus the pictures of the beneficiaries, you really get a good idea of what you're investing in.